Documentation > Organic Search > Rank Trends

Daily Breakdown

The Rank Progress Daily Breakdown report presents daily progress for each keyword including landing pages, search traffic metrics, and SERP features.

Table of Contents

Reports & Tools > Organic Search > Rank Tracking > Rank Trends

Landing Page & SERP Feature Changes

Monitor Changes in Landing Page and SERP Features per Keyword.

In Report Options > Display settings, enabling the:

Landing Page column allows you to monitor changes in the best ranked landing page from one day to another.
SERP Features Icons option displays the various special features that Google provided for the search result.
Notes feature displays a column with color-coded notes. (learn more)

daily breakdown with landing page and serp features

Search Engine Rank Graph

Rank Graph details rank trend per search engine

Enable the Rank Graph in Report Options > Display > General settings to add a colorful trend graph of rank per search engine for the selected keyword.

Add Notes

View Note Details

To display the Notes feature, enable it in Report Options > Display > Notes settings, and a column with color-coded notes will be included in the report (learn more about Notes).

When a Note icon displays in the report, you can click it to launch a window that provides the details. You can also edit and save the details in that screen.

Report Options

	Date: Click the calendar icon to select the report Date Range.
	Display: Custom Report Title: (optional) enter a Title to display centered at the top of your report. This title will also display on your White Label PDF Reports; both in the bookmarked links and at the top of the report. Search Engine: by default the Search Engine column is hidden in the report table. To display switch the toggle ON Website: by default, the domain column is hidden in the report table. To display switch the toggle ON Landing Page: displays a column containing the URL of the page that the keyword ranked highest for on the date. Landing Page Tag: if you have added campaign Landing Page Tags, you can display them in the report by enabling this setting. Rank Graph: displays a trend graph of rank per search engine for the selected keyword. Algorithm Updates: displays an indicator of Google algorithm updates reported in our historical algorithm update tracking tool.
	Display SERP SERP Feature Icons: display in the URL column per landing page (learn more about SERP Indicators.) Display Notes: Notes (Single Date) Notes (Date Range) Click Add Note to create a new note.
	Sort and Group: Sort Field: select the field you want the report to be sorted by. Sort Direction: select the sort direction ascending or descending.
	Keywords: Select the one keyword you want the report run on.
	Websites: Select the domain you want to be included in the report.
	Search Engines: Select the search engine(s) you want to be included in the report. Use the up and down arrows to reorder the display of search engines in your report, if desired.
	Google Analytics - Show or Hide: Organic Visits PPC Visits Total Visits Bounce Rate Note: Google Analytics must be integrated in order to view these metrics in the report. Refer to Google Analytics Integration for more information.

Add to PDF Report

PDF Report Settings - Daily Breakdown

Reports and graphs can be added to automated PDF reports via the report screen (as described above) or manually in the PDF Report Content screen. If the report is added via the:

report screen, then begin by clicking the Edit button corresponding to the report
PDF Report Content screen, then click the Add Report button and select the Campaign name and Report: Daily Breakdown

	Date Expand the Date Options section and in the Show Report data of the last field type in the number of periods to be displayed in the report. In the next field select one of the following options: days weeks months years In the ending on the field select one of the following options: first day last day or a specific day of the month or a specific day of the week (when weekly reports are selected) In the of field select one of the following options: this last In the next field select one of the following options: week month The selection must produce a logical date setting based on the PDF report's automated scheduling (at the bottom of the Report Details screen). For example: last day of last month 1st of this month last day of last week If the report is scheduled to be sent every Monday, then the following example would be invalid: Saturday of this week (because weeks begin on Sunday and if reports are sent on Monday, then Saturday of this week hasn't yet occurred). If the report is scheduled to be sent on the 1st day of every month, the following example would be invalid: last day of this month (because it's only the 1st day of the month the report is being sent)
	Display Custom Report Title (optional): displays across the top of the report section General Display General columns by moving the slider to the right of each selection. Landing Page: displays a column containing the URL of the page that the keyword ranked highest for on the date. Rank Graph: displays a trend graph of rank per search engine for the selected keyword.
	SERP SERP Feature Icons: display in the URL column per landing page Notes Notes (Single Date) Notes (Date Range)
	Sort Options Sort Field: select the field you want the report to be sorted. Sort Direction: select the sort direction ascending or descending.
	Keywords Select the campaign Keyword you want the report run on.
	Websites Select the Domain you want the report to run on.
	Search Engines Select the Search Engine(s) to display in the report. If multiple Search Engines are selected, you have the option to change the display order by clicking the arrow next to the Search Engine and dragging it into the desired order.
	Analytic Settings Display Analytic Settings by moving the slider to the right. Organic Visits PPC Visits Total Visits Bounce Rate Note: Google Analytics must be integrated in order to view these metrics in the report.

Add to Marketing Dashboard

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Rank Values Explained

No Data Found

If your account is relatively new, and depending on several variables (number of keywords, number of search engines, date range, etc.), rank reports can take anywhere from a few minutes to a 8 hours until your first reports will display all of the data. In the case of a campaign that is a day or more old, incorrect campaign configuration can lead to empty reports as well. Clicking the Default Report Settings button usually resolves the issue.

Common causes for 'no data found' message:

Account is new and our rank tracker is gathering data
Invalid date range (e.g., the report start date is older than the campaign creation date)
Keyword / URL combination on report options was not found
within the maximum supported results tracked by each search engine (refer to our current list of supported search engines and rank depth for additional information). Note that this is relevant only for rank reports and graphs.
Incomplete campaign setup (missing URL / Keywords / Search Engines / Authorized Connections)
Website is new and hasn't been indexed by search engines yet
Authorized connection to a third party data provider has expired or been configured incorrectly (refer to the third party integration or webmaster tool documentation)
Delays or outage of third party data provider (e.g., Google, Facebook, Twitter, etc.)

If keywords are missing completely from a rank report, there are 2 possibilities:

New keywords may have been added to the campaign, but not selected. Learn more...
The search engine did not return any result for the keyword on any domain. In some rank reports, Rank Ranger will not display keywords for which the search engine displays no results - meaning no results for any URL on the web. So if Google.com has results, but Google Mobile does not, you will see results for the keyword in the Google.com table, but the keyword will not display at all in the Google Mobile table. That is the way the system is designed because it needs a response from the search engine in order to record a number and when there is no response, then there is no number.

If you need assistance after reviewing and trying the options listed above, please contact our technical support team.

Campaign Keyword Limit

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Daily Breakdown

Reports & Tools > Organic Search > Rank Tracking > Rank Trends

Landing Page & SERP Feature Changes

Search Engine Rank Graph

Add Notes

Report Options

Date:

Display:

Display SERP

Display Notes:

Sort and Group:

Keywords:

Websites:

Search Engines:

Google Analytics - Show or Hide:

Add to PDF Report

PDF Report Settings - Daily Breakdown

Date

Display

Keywords

Websites

Search Engines

Analytic Settings

Add to Marketing Dashboard

Add to Client Dashboard

Rank Values Explained

The meaning of 100+, N/A, N/R, "-" and

No Data Found

Campaign Keyword Limit